Want to listen to the audio version of this post? Subscribe to my private podcast Always Sending. Every membership loses members. That’s not a failure. It’s just how memberships work. People leave because of budget, timing, life, or any number of reasons that have nothing to do with whether your membership is actually good. The question […]
Want to listen to the audio version of this post? Subscribe to my private podcast Always Sending. Here’s something worth considering before you spend another hour trying to find new members. Your current members are your best customers. They’ve already paid you, they know what it’s like inside your membership, and they’re not a cold lead […]
Want to listen to the audio version of this post? Subscribe to my private podcast Always Sending. Most of the email sequences we talk about in the context of membership email marketing are evergreen. They run in the background automatically, doing their job without you having to think about them. The campaign sequence is a little […]
Want to listen to the audio version of this post? Subscribe to my private podcast Always Sending. When most people think about onboarding new members, they think logistics. Here’s how to log in, here’s where to find things, here’s what to do first. And yes, there’s some of that. But if that’s all your sequence is […]
